Mark Armstrong Illustration Specializing In Content Marketing Advertising Editorial Infographics Animation Videos and Social Media

We sometimes forget how important brand awareness is.

No one’s going to hire you or buy from you if you’re not on
their radar.

I was featured in a G2 post called 18 Expert Tips for Building Greater Brand Awareness in 2019.

It contains some excellent tips– well worth reading.

This was my contribution:

Do more with your testimonials

Here’s a tired bit of advice we’ve all heard a million times: ask satisfied customers for testimonials.

Hopefully, most of us do that.

My tip revolves around the fact that most of these testimonials see very limited use: they sit on our LinkedIn profile and/or our website.

Put those testimonials into wider circulation.

Fashion each one into a small graphic, and put one at the
end of all your blog posts. Tweet them and post them to
your other social channels as well.

I include a headshot of the person, along with their testimonial. You can see one at the bottom of this post.

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About Mark: I’m an illustrator specializing in humor, branding, social media, and content marketing. My images are different, like your brand needs to be.

You can view my portfolio, and connect with me on Twitter, Facebook, and LinkedIn.

Questions? Send me an email.

Follow @mrstrongarm