Book Promotion: A Haiku Walks Into A Marketing Video
Ashi Akira lives in Tokyo. He’s a writer, a poet. He composes beautiful haikus which he posts on his blog.
His blog’s dedication page is riveting and absolutely unique. Do take a look. You won’t soon forget it.
Ashi composes his haikus in English. He worked for a news agency for many years as an English language reporter and translator.
Ashi has collected 496 of his haikus and published them as a book.
In his Introduction, he explains that he calls his work haiku poems out of deference to Japanese haiku writers who feel feel the word haiku should not be used for non-Japanese three-line poems; that a true haiku is dependent on Japanese pronunciation and tone.
Ashi respects that view, but feels there is something in the core of haiku that can be retained in whatever language it is written.
I also decided to throw away all rules and tradition about the haiku writing except two basic ones, namely the five-seven-five syllables—rhythm—and its connection with nature, without which a haiku cannot be a haiku.
I’m a huge fan of Ashi’s work, and it was a pleasure creating this video to promote his book.
The beautiful soundtrack is titled Waterfall. It was composed by Aakash Gandhi. I downloaded the track from the YouTube Music Library. Mr. Gandhi offers piano tutorials on his website. You can enjoy more of his music on his YouTube channel.
Ashi’s book is available at both Amazon and Lulu.com.
If you enjoy videos and animation, I invite you to subscribe to the Mark Armstrong Illustration YouTube channel. 
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About Mark: I’m an illustrator specializing in humor, branding, social media, and content marketing. I create images that get content seen and shared.
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