Editorial illustration for a ClickZ post about Google’s response to spammy guest bloggers.

The problem: guest bloggers who were writing spammy (worthless) posts filled with backlinks to drive traffic to their own websites. Google now penalizes this practice
in its search rankings.

The illustration features a caricature of Matt Cutts, former head of Google’s web spam team. He is currently on leave from the company.

You can read more about the illustration in this post.