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Editorial illustration for a ClickZ post about Google’s response to spammy guest bloggers.

The problem: guest bloggers who were writing spammy (worthless) posts filled with backlinks to drive traffic to their own websites. Google now penalizes this practice
in its search rankings.

The illustration features a caricature of Matt Cutts, former head of Google’s web spam team. He is currently on leave from the company.

You can read more about the illustration in this postblank vertical space, 32 pixels highfork in road Matt Cutts Google anti-spam fighter blocking road to Spamsville guest blogger no longer able to write worthless posts with backlinksblank vertical space, 32 pixels highdetail image fork in road Matt Cutts Google anti-spam fighter blocking road to Spamsville guest blogger no longer able to write worthless posts with backlinks

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